Seeds to Success Starts on 30th November 2020 - Join today

Programme Outline

  • 1

    Module One - WHY are you in business? Ignite Your Vision

    • Welcome and introduction to Seeds to Success

    • Your Get Fruitful Marketing Playbook

    • Week 1 - What is Marketing? Brand v Branding and some important definitions

    • Week 2 - What is the Passion that fuels your business?

    • Week 3 - What are the Principles at the core of your brand?

    • Week 4 - What is the Purpose behind your business?

    • Week 5 - Who are the People you want to serve?

    • Module One Assignments Workbook

  • 2

    Module Two - WHO are Your Ideal Clients? And how to Reach Them

    • Week 1 - Who is your Ideal Client? Understanding Demographics

    • Week 2 - Who is your Ideal Client? Understanding Psychographics.

    • Week 3 - Who is your Ideal Client? Understanding Business Demographics.

    • Week 4 - What are the Problems and Pains you solve for your clients?

    • Week 5 - Who is you your Ideal Client - developing Personas or Avatars

    • Module Two Assignments Workbook

    • Module Two - Momentum Call Preparation

  • 3

    Module Three - WHAT are you really selling that makes you different? Carve Out Your Niche

    • Week 1 - Creating a consistent branded Process or Customer Journey

    • Week 2 - Creating a unique Place in your market

    • Week 3 - Developing your unique Potential

    • Week 4 - Developing a super strong Brand Personality

    • Week 5 - How to set your Pricing

    • Halfway Check-in

  • 4

    Module Four - HOW to Sell Your Story?

    • Week 1 - Selling your Pedigree

    • Week 2 - Selling your social Proof

    • Week 3 - Selling your unique Perspective

    • Week 4 - Deciding on the best Presentation options for your brand

    • Week 5 - Developing your Elevator Pitch and Brand Promise

  • 5

    Module Five - WHEN are you Going to Make it Happen? Map Out Your Marketing Action Plan

    • Week 1 - Clarifying your Mission, Model and Measures

    • Week 2 - Matching your Markets, Messages and Medium

    • Week 3 - Finding your perfect Moment

    • Week 4 - Deciding how much Money to spend on your marketing

    • Week 5 - Summary and next steps

Plant your Seeds to Success today

FAQ

  • Can I join the programme if I run a bigger or more established business?

    The programme has been designed to support sole traders, micro-businesses and small start-ups but if you have a larger team and/or have already been in business for some time you may still benefit from joining. Usually we find that more bespoke and one-to-one support is required for those who are further along on their journey. If you'd like to explore this option please visit https://www.getfruitfulmarketing.com/bespoke-support and get in touch via the Contact form there.

  • Why is the programme such great value?

    Working with a marketing consultant or agency to develop a bespoke marketing strategy for your business will cost you many times more than the investment required for this programme, so you may be wondering why it’s such a bargain. Because Seeds to Success is an online programme, costs are minimised and shared across a number of participants to make it more affordable for smaller businesses. If you are feeling nervous about making what might seem like a big investment for you, particularly if you’re just starting out and haven’t yet invested much into your business, please take the Fruitful Healthcheck online first and book a follow-up call to explore if this is a good fit for you: https://fruitfulhealthcheck.scoreapp.com/ Past participants in previous group programmes have found it has given great value for money, as they’ve seen a return on their investment many times over, and have returned to the lessons learned and ideas shared again and again.

  • How do I know I will get good value from joining?

    This is an interactive programme and will require you to watch the videos, complete the assignments and workbooks and join the Momentum Group calls to get the most from taking part. What you put in to this programme is what you'll get out - so it is highly recommended that you block out time in your diary in order to follow along as best you can and complete the exercises in good time.

Plant your Seeds to Success today

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Enrollment options

Get one month free when you join up by paying in full or spread the payments on a monthly basis throughout the programme.